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Sales Page & Website Design Launch for Melissa Machat

Updated: Sep 14, 2022

Our website design company just launched a new website for entrepreneur Melissa Machat. Melissa teaches solopreneurs how to stop the hustle, create an aligned business, become a CEO and grow their empire.

When Melissa contacted our web design agency, she has already chosen to create her courses on Kartra, but wanted to website design that is professional, while reflects different aspects of her personality and interests. Throughout the website you may notice all of the visuals of the desert or nature-- this was intentional to show Melissa's love for hiking, nature, and living in the desert.

We decided to create Melissa's homepage and sales pages on WIX as it allows us to create a fully customized design. We don't use WIX's templates when working with our clients. We come up with a design based on our clients needs and we create a website from scratch. WIX has been our client favorite because after the website is launched, it is easy for our client to go in and add/delete text or change photos without having to know how to code.

Unique Sales Page Designs

While the homepage reflects the brand's main colors, we have separated each sales page to be identified by an individual color. You can see each course outlined with it's respective colors on the homepage, and once you click on each sales page, that page will be branded with a specific color. This was our client's idea and we love it! She is also planning to use this technique in her online marketing.

Our Sales Page Template

Our team has created a sales page template that we use for our online entrepreneurs. It is based on sales psychology that helps your potential client:

- Understand how you can help them.

- See that you have authority in your industry.

- Naturally begin to trust that you can truly help them.

- Have their questions answered so they feel comfortable moving forward.

Our sales page template has 12 very important sections, that we may switch out based on our client's product or service. Some sections that we have noticed make a major impact on sales pages are:

- Captivating photo of the creator with a clear headline.

- Asking the 'pain point' questions.

- Making sure that important words and phrases are bolded and/or underlined.

- Testimonials (especially video testimonials if you have them).

- Frequently asked questions.

Are you looking for a website design company?

Our website design company has worked with many online entrepreneurs who have created online courses. The most important part of your marketing strategy when creating an online course is your sales page design. We have seen so many people put in so much effort into their launches: showing up on social media, getting on live videos, hosting mini-trainings, etc. But when people land on their sales page...they don't end up hitting their 'buy now' button. Why? Because the sales page becomes an afterthought. Don't let this be you! Your sales page is the LAST thing your potential customer will see before either purchasing or deciding the product is not for them. Don't let them have any doubts!

Work With Our Website Design Company

We would love to chat with you! Our goal is to take the guesswork out of the “right design” and properly optimizing your you can focus on the work you actually enjoy.

When you book a strategy call with our website design company, our goal is to learn more about your company, and the goals you have for your business.

We work with you to help clarify your message, identify your target audience, and create an effective marketing strategy that works. Book a discovery call today:

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